/* v2 — calmer, warmer, less to read. Layers on top of site.css. */

:root{--r-lg:32px}
.section{padding:clamp(80px,12vw,160px) 0}
.lead{font-size:clamp(19px,1.6vw,22px)}
.kicker{font:400 clamp(26px,2.6vw,36px)/1.1 var(--hand);color:var(--mint-deep);margin:0 0 14px;display:block}
.bg-ink .kicker{color:var(--mint)}
.short{max-width:560px}
.center .short{margin-left:auto;margin-right:auto}

/* ---------- hero ---------- */
.v2-hero{padding:clamp(32px,5vw,70px) 0 clamp(60px,8vw,110px)}
.v2-hero-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,6vw,100px);align-items:center}
.v2-hero h1{font-size:clamp(40px,4.7vw,74px);line-height:.98;letter-spacing:-.035em}
.v2-hero h1 em{font-style:normal;background:linear-gradient(transparent 60%,var(--mint) 60%,var(--mint) 92%,transparent 92%)}
.v2-hero .lead{margin:28px 0 36px;max-width:500px}
.v2-hero .portrait{position:relative}
.v2-hero .portrait .frame{border-radius:260px 260px var(--r-lg) var(--r-lg);overflow:hidden;aspect-ratio:4/5;background:var(--stone)}
.v2-hero .portrait .frame img{width:100%;height:100%;object-fit:cover;object-position:50% 20%}
.v2-hero .portrait .spark{position:absolute;width:90px;left:-30px;top:14%;animation:float 6s ease-in-out infinite}
.v2-hero .portrait .tag{position:absolute;right:-12px;bottom:12%;background:#fff;border-radius:18px;padding:14px 18px;box-shadow:var(--shadow);max-width:230px;transform:rotate(3deg)}
.v2-hero .portrait .tag b{display:block;font:700 12px/1 var(--body);letter-spacing:.14em;text-transform:uppercase;margin-bottom:6px}
.v2-hero .portrait .tag span{font:400 22px/1.1 var(--hand)}
.hint{display:inline-flex;align-items:center;gap:10px;font-size:14px;color:var(--muted);margin-top:26px}
.hint .dot{width:8px;height:8px;border-radius:50%;background:var(--mint);box-shadow:0 0 0 0 rgba(0,242,166,.6);animation:pulse 2s infinite}
@keyframes pulse{70%{box-shadow:0 0 0 12px rgba(0,242,166,0)}100%{box-shadow:0 0 0 0 rgba(0,242,166,0)}}

/* ---------- "does this sound familiar" bubbles ---------- */
.bubbles{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:48px}
.bubble{position:relative;background:#fff;border-radius:26px 26px 26px 6px;padding:28px 28px 30px;font:400 clamp(19px,1.6vw,22px)/1.4 var(--body);box-shadow:var(--shadow)}
.bubble::before{content:"“";font:700 64px/1 var(--display);color:var(--mint);display:block;height:30px}
.bubble:nth-child(2){transform:translateY(24px)}
.after-bubbles{margin-top:64px;font:700 clamp(24px,2.6vw,36px)/1.2 var(--display);letter-spacing:-.02em;max-width:760px}

/* ---------- the analogy ---------- */
.analogy{display:grid;grid-template-columns:1fr auto 1fr;gap:clamp(18px,3vw,40px);align-items:stretch;margin-top:56px}
.an-card{border-radius:var(--r-lg);padding:clamp(28px,3.5vw,44px);display:flex;flex-direction:column;gap:18px;min-height:360px}
.an-card.brand{background:var(--stone)}
.an-card.you{background:var(--ink);color:#fff}
.an-card small{font:700 12px/1 var(--body);letter-spacing:.16em;text-transform:uppercase;opacity:.6}
.an-card .mark{height:120px;display:flex;align-items:center}
.an-card .mark img{max-height:100%;width:auto}
.an-card .mark .swatches{display:flex;gap:8px}
.an-card .mark .swatches i{width:44px;height:64px;border-radius:10px}
.an-card h3{font-size:clamp(24px,2.4vw,32px)}
.an-card p{margin:0;opacity:.75}
.an-card ul{list-style:none;margin:auto 0 0;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.an-card li{font-size:13.5px;border:1px solid currentColor;border-radius:999px;padding:7px 12px;opacity:.8}
.an-card.you li{border-color:rgba(0,242,166,.6);color:var(--mint);opacity:1}
.an-arrow{display:grid;place-items:center}
.an-arrow span{width:64px;height:64px;border-radius:50%;background:var(--mint);display:grid;place-items:center;font:700 26px/1 var(--body)}
.an-result{margin-top:40px;text-align:center}
.an-result .eq{justify-content:center;font-size:clamp(22px,2.8vw,40px)}

/* ---------- identity clues (interactive) ---------- */
.clues-wrap{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(32px,6vw,90px);align-items:center}
.clue-box{background:#fff;color:var(--ink);border-radius:var(--r-lg);padding:clamp(26px,4vw,48px);box-shadow:0 40px 80px -30px rgba(0,0,0,.45);position:relative;min-height:470px;display:flex;flex-direction:column}
.clue-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:26px}
.clue-no{background:var(--mint);font:700 11.5px/1 var(--body);letter-spacing:.12em;text-transform:uppercase;padding:9px 12px;border-radius:6px}
.clue-dots{display:flex;gap:6px}
.clue-dots i{width:26px;height:4px;border-radius:4px;background:var(--line);transition:background .4s}
.clue-dots i.on{background:var(--ink)}
.clue-q{font:700 clamp(24px,2.4vw,32px)/1.15 var(--display);letter-spacing:-.02em;margin:0 0 8px}
.clue-sub{color:var(--muted);margin:0 0 24px;font-size:15.5px}
.chips-pick{display:flex;flex-wrap:wrap;gap:10px}
.chips-pick button{border:1.5px solid var(--line);background:#fff;border-radius:999px;padding:13px 18px;font:400 15.5px/1 var(--body);transition:all .25s var(--ease)}
.chips-pick button:hover{border-color:var(--ink);transform:translateY(-2px)}
.chips-pick button[aria-pressed=true]{background:var(--ink);color:#fff;border-color:var(--ink)}
.clue-foot{margin-top:auto;padding-top:28px;display:flex;justify-content:space-between;align-items:center;gap:12px}
.clue-foot .muted{font-size:13.5px}
.clue-step{animation:fadeup .5s var(--ease)}
.id-card{border-radius:22px;background:var(--ink);color:#fff;padding:30px;position:relative;overflow:hidden;margin:6px 0 22px}
.id-card small{font:700 11px/1 var(--body);letter-spacing:.16em;text-transform:uppercase;color:var(--mint)}
.id-card .words{font:700 clamp(28px,3vw,40px)/1.1 var(--display);letter-spacing:-.02em;margin:14px 0 6px}
.id-card .words span{display:block}
.id-card .words span::before{content:"✦ ";color:var(--mint);font-size:.55em;vertical-align:.25em}
.id-card p{margin:0;color:rgba(255,255,255,.7);font-size:15px}
.id-card img{position:absolute;right:-18px;bottom:-24px;width:110px;opacity:.9}
.clue-note{font-size:15.5px;color:var(--ink-2);margin:0 0 20px}

/* ---------- 3 simple steps ---------- */
.simple-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:56px;counter-reset:s}
.sstep{border-top:1.5px solid var(--ink);padding-top:24px}
.sstep .n{font:700 13px/1 var(--body);letter-spacing:.14em;color:var(--muted)}
.sstep h3{font-size:clamp(28px,2.8vw,40px);margin:16px 0 4px}
.sstep .hand{font-size:24px;color:var(--mint-deep);display:block;margin-bottom:14px}
.sstep p{margin:0;color:var(--ink-2);max-width:320px}

/* ---------- her voice ---------- */
.voice{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(32px,6vw,90px);align-items:center}
.voice .ph{border-radius:var(--r-lg);overflow:hidden;aspect-ratio:4/5}
.voice .ph img{width:100%;height:100%;object-fit:cover}
.voice blockquote{margin:0;font:700 clamp(26px,3vw,42px)/1.18 var(--display);letter-spacing:-.02em}
.voice blockquote em{font-style:normal;color:var(--mint-deep)}
.bg-ink .voice blockquote em{color:var(--mint)}
.voice .sig{margin-top:26px;display:flex;align-items:center;gap:12px}
.voice .sig span{font:400 30px/1 var(--hand)}
.voice .from{font-size:13px;color:var(--muted);margin-top:10px}

/* ---------- instagram strip ---------- */
.reels{display:flex;gap:14px;overflow-x:auto;scroll-snap-type:x mandatory;padding:6px var(--gut) 20px;margin:48px calc(var(--gut)*-1) 0;scrollbar-width:none}
.reels::-webkit-scrollbar{display:none}
.reel{flex:0 0 clamp(200px,22vw,260px);scroll-snap-align:start;text-decoration:none;display:flex;flex-direction:column;gap:12px}
.reel .cov{position:relative;aspect-ratio:9/16;border-radius:22px;overflow:hidden;background:var(--stone)}
.reel .cov img{width:100%;height:100%;object-fit:cover;transition:transform .8s var(--ease)}
.reel:hover .cov img{transform:scale(1.05)}
.reel .play{position:absolute;right:12px;top:12px;width:38px;height:38px;border-radius:50%;background:rgba(255,255,255,.9);display:grid;place-items:center}
.reel .play::before{content:"";margin-left:3px;border-left:11px solid var(--ink);border-top:7px solid transparent;border-bottom:7px solid transparent}
.reel b{font:700 15px/1.3 var(--body)}
.reel small{color:var(--muted);font-size:13.5px;line-height:1.4;display:block}
.reel-nav{display:flex;gap:8px}
.reel-nav button{width:48px;height:48px;border-radius:50%;border:1.5px solid var(--ink);background:none;font-size:18px;transition:all .25s}
.reel-nav button:hover{background:var(--ink);color:#fff}

/* ---------- plain Q&A ---------- */
.qa-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(32px,6vw,90px)}
.acc summary{font-size:clamp(18px,1.5vw,21px)}

/* ---------- ways to work together (quiet pricing) ---------- */
.ways{display:grid;gap:14px;margin-top:48px}
.way{display:grid;grid-template-columns:120px 1fr auto;gap:clamp(18px,3vw,40px);align-items:center;padding:18px;border-radius:24px;border:1.5px solid var(--line);background:#fff;text-align:left;width:100%;transition:border-color .3s,transform .45s var(--ease),box-shadow .45s var(--ease)}
.way:hover{border-color:transparent;box-shadow:var(--shadow);transform:translateY(-3px)}
.way .th{aspect-ratio:1;border-radius:16px;overflow:hidden}
.way .th img{width:100%;height:100%;object-fit:cover;object-position:50% 25%;transform:scale(1.25);transform-origin:50% 20%}
.way h3{font-size:clamp(21px,2vw,27px);margin-bottom:6px}
.way p{margin:0;color:var(--ink-2);font-size:16px}
.way .for{display:block;font:400 21px/1.2 var(--hand);color:var(--mint-deep);margin-bottom:6px}
.way .side{display:flex;flex-direction:column;align-items:flex-end;gap:10px;padding-right:8px;white-space:nowrap}
.way .meta-s{font-size:13.5px;color:var(--muted)}
.way .open{font:700 14px/1 var(--body);display:inline-flex;align-items:center;gap:8px}
.way .open i{width:36px;height:36px;border-radius:50%;background:var(--stone);display:grid;place-items:center;font-style:normal;transition:background .3s}
.way:hover .open i{background:var(--mint)}
.way.main{background:var(--ink);color:#fff;border-color:var(--ink);grid-template-columns:200px 1fr auto;padding:22px}
.way.main p{color:rgba(255,255,255,.72)}
.way.main .for{color:var(--mint)}
.way.main .meta-s{color:rgba(255,255,255,.55)}
.way.main .open i{background:var(--mint);color:var(--ink)}
.way-group{font:700 12px/1 var(--body);letter-spacing:.16em;text-transform:uppercase;color:var(--muted);margin:40px 0 4px}
.price-note{font-size:14px;color:var(--muted);margin-top:22px}
.price-note a{color:inherit}

/* ---------- misc ---------- */
.pill-note{display:inline-flex;gap:10px;align-items:center;background:var(--stone);border-radius:999px;padding:10px 16px;font-size:14px}
.bg-stone .bubble{background:#fff}
.story{max-width:760px;margin:0 auto}
.story p{font-size:clamp(18px,1.5vw,21px);line-height:1.7}
.story .big{font:700 clamp(26px,3vw,40px)/1.2 var(--display);letter-spacing:-.02em;margin:48px 0}
.story .big em{font-style:normal;background:linear-gradient(transparent 60%,var(--mint) 60%,var(--mint) 92%,transparent 92%)}

@media (max-width:1080px){
  .way.main{grid-template-columns:140px 1fr auto}
}
@media (max-width:820px){
  .v2-hero-grid,.clues-wrap,.voice,.qa-grid{grid-template-columns:1fr}
  .v2-hero .portrait{max-width:420px;margin:0 auto;width:100%}
  .v2-hero .portrait .spark{left:-10px;width:64px}
  .v2-hero .portrait .tag{right:0}
  .bubbles,.simple-steps{grid-template-columns:1fr}
  .bubble:nth-child(2){transform:none}
  .analogy{grid-template-columns:1fr}
  .an-arrow span{transform:rotate(90deg)}
  .an-card{min-height:0}
  .voice .ph{max-width:420px}
  .way,.way.main{grid-template-columns:84px 1fr}
  .way .side{grid-column:1/-1;flex-direction:row;justify-content:space-between;align-items:center;padding:0}
  .clue-box{min-height:0}
}

.drawer .d-foot .price{font-size:22px;color:var(--ink-2)}
.drawer .d-foot .price small{font-size:12px}

/* =========================================================
   Motion layer — flow, seams, staggered delays
   ========================================================= */

/* page enter / leave */
body{animation:pageIn .7s var(--ease) both}
body.leaving{opacity:0;transform:translateY(-8px);transition:opacity .35s var(--ease),transform .35s var(--ease)}
@keyframes pageIn{from{opacity:0}to{opacity:1}}

/* headline: words rise one after another */
.split-words .w{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.18em;margin-bottom:-.18em}
.split-words .w>span{display:inline-block;transform:translateY(110%);transition:transform 1s var(--ease)}
.split-words.go .w>span{transform:none}
.split-words em .w>span{background:inherit}

/* hero sequence: everything after the title arrives in order */
.seq>*{opacity:0;transform:translateY(18px);transition:opacity .8s var(--ease),transform .8s var(--ease)}
.seq.go>*{opacity:1;transform:none}
.v2-hero .portrait .frame{clip-path:inset(100% 0 0 0 round 260px 260px var(--r-lg) var(--r-lg));transition:clip-path 1.4s var(--ease) .15s}
.v2-hero .portrait .frame img{transform:scale(1.15);transition:transform 2s var(--ease) .15s}
.v2-hero.go .portrait .frame{clip-path:inset(0 0 0 0 round 260px 260px var(--r-lg) var(--r-lg))}
.v2-hero.go .portrait .frame img{transform:scale(1)}
.v2-hero .portrait .spark,.v2-hero .portrait .tag{opacity:0;scale:.7;transition:opacity .6s var(--ease),scale .8s cubic-bezier(.3,1.6,.5,1)}
.v2-hero.go .portrait .spark{opacity:1;scale:1;transition-delay:1.1s}
.v2-hero.go .portrait .tag{opacity:1;scale:1;transition-delay:1.3s}

/* staggered children (delay set per child in JS) */
[data-stagger]>*{opacity:0;transform:translateY(26px);transition:opacity .9s var(--ease),transform .9s var(--ease),box-shadow .45s var(--ease),border-color .3s}
[data-stagger].in>*{opacity:1;transform:none}
.bubbles[data-stagger].in>.bubble:nth-child(2){transform:translateY(24px)}
.way:hover{transition-delay:0s!important}

/* seams: sections slide up over the previous one with soft rounded edges */
.seam{position:relative;z-index:1;border-radius:clamp(28px,4vw,56px) clamp(28px,4vw,56px) 0 0;margin-top:calc(clamp(28px,4vw,56px) * -1)}
.seam+.seam,.marquee+.seam{margin-top:calc(clamp(28px,4vw,56px) * -1)}
.seam-shadow{box-shadow:0 -24px 60px -30px rgba(35,31,32,.25)}

/* marquee seams */
.marquee{position:relative;z-index:2}
.marquee.tilt{transform:rotate(-1.6deg) scale(1.03);margin:10px 0}
.marquee.ink{background:var(--ink);color:#fff;border-color:var(--ink)}
.marquee.ink span::after{background:var(--mint)}
.marquee.rev .marquee-track{animation-direction:reverse}

/* scroll-lit statement */
.v2-statement{font:700 clamp(28px,4vw,58px)/1.12 var(--display);letter-spacing:-.025em;max-width:1100px;margin:0}
.v2-statement .dim{color:rgba(35,31,32,.18);transition:color .5s}
.v2-statement .dim.on{color:inherit}
.v2-statement .dim.mintw.on{color:var(--mint-deep)}

/* parallax images */
[data-parallax]{overflow:hidden}
[data-parallax] img{will-change:transform;scale:1.12}

/* clue chips pop in one by one */
.chips-pick button{animation:chipIn .55s var(--ease) both}
@keyframes chipIn{from{opacity:0;transform:translateY(12px) scale(.96)}to{opacity:1;transform:none}}
.id-card{animation:cardIn .8s cubic-bezier(.3,1.3,.5,1) both}
.id-card .words span{animation:fadeup .6s var(--ease) both}
.id-card .words span:nth-child(1){animation-delay:.25s}.id-card .words span:nth-child(2){animation-delay:.45s}.id-card .words span:nth-child(3){animation-delay:.65s}
@keyframes cardIn{from{opacity:0;transform:scale(.92) rotate(-2deg)}to{opacity:1;transform:none}}

/* analogy arrow nudges */
.an-arrow span{animation:nudge 2.4s ease-in-out infinite}
@keyframes nudge{50%{transform:translateX(6px)}}
@media (max-width:820px){@keyframes nudge{50%{transform:rotate(90deg) translateX(6px)}} .an-arrow span{transform:rotate(90deg)}}

/* magnetic buttons get a smooth return */
.btn{transition:transform .5s var(--ease),background .25s,color .25s,border-color .25s,box-shadow .35s}

@media (prefers-reduced-motion:reduce){
  .split-words .w>span,.seq>*,[data-stagger]>*{transform:none!important;opacity:1!important}
  .v2-hero .portrait .frame{clip-path:none}
  .v2-hero .portrait .spark,.v2-hero .portrait .tag{opacity:1;scale:1}
  .v2-statement .dim{color:inherit}
  [data-parallax] img{scale:1}
}
.seq>h1{opacity:1!important;transform:none!important}
/* highlight sweeps in after the words land */
.split-words em{background-repeat:no-repeat;background-size:0% 100%;transition:background-size 1s var(--ease) .9s}
.split-words.go em{background-size:100% 100%}
.split-words .hl{background-repeat:no-repeat;background-size:0% 100%;transition:background-size 1s var(--ease) .6s}
.split-words.go .hl{background-size:100% 100%}
@media (max-width:820px){.cta-band .glyph{width:150px;right:-50px;bottom:-70px;opacity:.45}}
html,body{overflow-x:clip}